How microsoft reseller work to sell windows retail license via esd to end user?

[Microsoft Windows]

as far as i know there is oem, retail, and volume licensing for windows. oem only legal by manufacturer to be prebuilt into laptop, retail legal for reseller to sel to end user, and volume for b2b.i saw that windows 11 home retail fully package is about 180 USD, then i found on local market that windows 11 home retail esd is only about 23 USD (in asian country) and it says original, legal, and some screenshot from testimony i see it try to slmgr -dli to see the license type and it show a genuine retail licensei want to use original and legal copy of windows but i dont have the resource to buy

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